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Safety. For Everyone

Muse Awards Gold Winner 2023
Vega Awards Silver Winner 2023

Credits:
Tan Wan (AD)
Courtie Davis (AD)
Volvo has the safest cars on the market. But they also believe that road safety goes beyond the physical confinement of a car.

Every year, 1.3 million people die as a result of car crashes. More than 22% of those deaths are pedestrians.

Enter Safety. For everyone. We paired Volvo’s LIDAR sensors with an Autonomous Lookout System and put it to the ultimate test: to dethrone America’s deadliest road. The US-19.







Stick Through It

Muse Gold Winner 2023
NYX Marcom Gold Winner 2023

Credits:
Tan Wan (AD)

Dirty clothes for kids means fun and learning. For Adults, dirty clothes are a hassle.

But “growing up” shouldn’t mean that you stop having fun.

To make OMO the go-to brand for young, single and child-free adults who love exploring life, we created an on-the-go stain remover sticker set. After all, the messiest situations can be the most exciting ones, if you stick through it.











DDIY: Don’t Do It Yourself

Credits:
Ryan Murray (AD)

Asking for help is hard, but people want to help more than we realize.

With more than 5,000 stores around the world, owned and operated by local entrepreneurs, Ace Hardware is ready to lend a hand.

So instead of checking the internet for your next DIY, try Ace’s handyman services. You really don’t have to do it yourself.






DIY Fails Museum


To show the real struggle of DIYing, we will create a museum with all your the epic fails.

.       .    



eBay Made Me Do It 


Credits:
Tan Wan (AD)

eBay, the OG online selling platform decided to speak to what Gen-Z cares about: money, the proverbial tea, and instant gratification.

Our solution: A twitter takeover for people to get rid of their grudges and stuff they don’t want anymore. To spark some joy back into their lives, and put money back into their wallets.

Because, in the words of Marie Kondo, if it doesn’t spark joy, get rid of it.







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Sneaker Swap


Credits:
JD Hennings (AD)
Courtie Davis (AD)

Festival goers believe that a good fit is part of a memorable festival or Rave. But their street style shoes often meet their demise after dancing the night away.

Skechers knows that a ruined sneaker, can ruin your day.

To convince festival goers to exchange their shoes for our Skechers, we created the SneakerSwap. We hijacked live concerts to give people free Skechers. The catch? They had to hand in their shoes for the entire night.








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